EM-ACE Case Studies
Be part of the
Erasmus+ Marketing Masterclass: share your marketing experience and win a free entry to EAIE 2014
The call is now closed
Are you and your team good at marketing Erasmus+ Joint Master Degrees at your university? If so,
we would love to hear from you to help us write a set of case studies for the
EM-ACE project. There will be a prize for the best
marketing case study, and all selected case studies (judged by our project
team), will be published
on line, as the EM-ACE Masterclass, and made available to all universities.
So spread the
glory and insight of your marketing prowess, and help professionalize
university marketing in the process! Tell us how you encouraged your own and
other students to apply for your Erasmus + Joint Masters Degrees / Erasmus
Mundus Master Courses.
How to participate
Interested? send a 3-4
lines paragraph sharing the bullet points of your marketing case study to email@example.com. This short summary
- Your name
and job title, email, and university
marketing challenges with Erasmus+ Joint Master Degrees/ Erasmus Mundus Master
- How you
have got round those challenges, and been successful in marketing the
issues (budget, structures, resources) and ways you measure and monitor the
success of your marketing activities.
We will then give you a call back to interview to get further
information about your marketing experience you if you are shortlisted.
Free entry to the EAIE conference for best case study!
The best case-study
will be given the "ACE award” for creative marketing of Erasmus+ Joint Master
Degrees. This will be awarded at the EAIE conference and the prize will be a free
entrance to EAIE conference in Prague, 2014. We also plan to invite some of the
case study authors to future marketing events to tell their stories and inspire
others in good marketing.
We look forward to hearing your marketing stories!